Cookie Wars: MassDrive Edition

massdrive crew

When it comes to competition, we take it very seriously over here at MassDrive, and this week we had a great idea to spice up the holiday season!  We were inspired by the holiday gifts our friends at Plymouth Rock Assurance sent us; three cookie cutters meant to represent their offerings, a gingerbread man (life insurance), a car (auto insurance), and a house (homeowners insurance).  After we got those, it didn’t take long for us to come up with the idea for a cookie decorating contest between the Boston and Phoenix offices!

Each team had to use the cutters provided, and the only other rule was to be as creative as possible!  Both offices are full of creative minds so we all knew competition would be stiff, but of course before we could begin decorating we needed the actual cookies.  Luckily we had two gracious volunteers from each office offer to bake some for everyone.

As we’ve said before, MassDrive is not your typical insurance company, and the cookie creations both offices came up with is further proof of that.  We have incredibly creative employees working in both offices, and a true team effort turned a simple cookie contest into two impressive masterpieces in their own right.  Each office combined the decorating talents of each employee to create a full on holiday scene.

To keep things fair, our California office and a few remote employees served as impartial judges.  Since both offices created amazing cookies, we know this may have been the toughest job of all.

Phoenix creative an amazing holiday village scene complete with insurance themed touches including “Renters Row”, “Auto Ave”, “Pet Protection Parkway”, and even a “NGI University” building!  The judges loves the variety of ingredients used as decorations, especially the pretzel windows which gave the cookies an appealing salty & sweet quality.  The judges also loved the creativity of incorporating insurance aspects into the holiday village.

phoenix village

In Boston, we came up with the idea to create a stop-animation video using our cookies to illustrate the dangers of distracted driving.  The whole office enjoyed creating it, we worked together to come up with a story board, figured out exactly how many cookies we would need for our video, and had our talented crew begin decorating.  We then used the Stop Motion App to create the video, which was awesome because it was free and very user-friendly.  What resulted was a distracted driving awareness video that impressed the judges, and even the competition in Phoenix!  The judges thought that the i-Phone cookie with an incoming message was the most creative cookie, and also thought that the cookies had the “perfect amount of icing”.

After both teams had finished, we had a company conference call to announce the results.  Both offices went into the call without ever seeing what the other team had created, and hearing all the different reactions from each other may have been the most entertaining part of the contest.  Even though both teams did an amazing job, the judges unanimously agreed that Boston was the winner.  What do you think?  Do you agree with the judges?


We Need Your Vote!


To all of our friends, family, staff, and valued customers, we need your vote!  We’re competing in the Boston Business Journal’s Social Madness Competition! This contest ranks companies based on their social media engagement and after the first round the top eight companies will advance to round two!  Right now we are currently in the top eight, but the rankings change quickly and we need your vote to help us advance.  To vote you just need to click here and create an account, and then you can vote daily until the first round ends on June 17th!

If we win, in addition to bragging rights we will get to donate $10,000 to the charity of our choice!  We have selected My Brother’s Keeper, a local organization in Easton that delivers food and furniture to families in need.  Voting is quick and it is very simple to make an account, you can even link it to one of your social media profiles which makes it that much faster to sign up!  Every vote counts and if we win it would make a big difference to many families in need across Massachusetts!  Once you vote, be sure to share it on your social media profiles and ask your friends to do the same!


New reports are showing that deregulation of the insurance market is not proving to be successful. “When the Division of Insurance introduced the new deregulated auto insurance system nearly two years ago, they contended that this system would result in better rates for consumers,” said Attorney General Martha Coakley in a statement. “While the long-term results of this new system remain to be seen, our office is concerned that consumers may not, in fact, be getting the best rates and the protections they deserve.”

This report from Attorney General Martha Coakley, points out that one of the main causes from increased rates is the lack of consumers shopping around. Shop around! If you do not shop around you are not going to get the best policy for your dollar. The deregulation has brought in more insurance providers so it is important for consumers to take advantage of this and save some money!

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